Open Office Hours 

Looking for feedback on your retail B2B, DTC or marketplace startup? Sign up for a 30-minute virtual one-on-one session through my (Sapna's) open office hours.

Click this link to see availability and sign up: 

Note: in-person meetings normally take place at Luminary, 1204 Broadway, 4th floor, but given New York's pause and WFH, all meetings for the foreseeable future will take place via Zoom.

You Tube Channel

Missed any of the virtual Retail X Series sessions since lockdown began? I'm now posting session recordings on YouTube. 

To view the recordings, click HERE

Resources Recommended By the Retail X Community

CRM Systems for Early Stage Startups:

- Pipedrive

- Streak

- Hubspot CRM (free)

- Klaviyo

- Propellor

- Clearbit

Other Sales Tools: – to scrape LinkedIn

Cutting & Sewing Firms (Recommendations from Allison Dorst of Pinks & Greens):

Duran Cutting, Clifton, NJ - Ask For Christian


(Precision digital cutting 2 huge cutting tables and can do manual cutting for engineered prints)


SewRite, Passaic NJ - Ask for Anthony

‭+1 (201) 906-1730‬

(Knits, can do high volume but will also do smaller lots...200 pieces)

Data Security & Compliance Recommendations for Retail Software Startups:

Practical Assurance (recommended by Atima Lui of Nudest)

Bitsight (recommended by Robin Li of GGV Capital)


Public documentation of policy recommendations by Ryan Smith of FTSY:

Privacy Policy

Data Policy (you can see in the titles and subsections key elements for security, compliance, and GDPR specific items

B2B Sales Process Books (Recommendations from Trevor Sumner of Perch Interactive):

Raising Seed Capital (by Parul Singh at Founder Collective):

This article is worth a read for all early stage founders. Seed gradient chart also included below.

Raising Seed Capital? Here’s Your 2018 Guide on How To Do It Successfully

Consultants that Help You Build Your Brand

Judy Kim of Hada Collective - works with startups and established brands

For a list of additional resources for fundraising, investors, retail/ecommerce-related newsletters and more, please go to: