Retail X Series
Retail X Series is an ecosystem for retail startups.
Events: IRL educational events featuring founders, funders & experts for pre-seed stage founders (B2B, DTC, marketplaces and more) who are revolutionizing the future of retail. Covering topics like customer acquisition, financial modeling, fundraising and more. Virtual events currently.
Podcast: Deep dive interviews with founders and funders featuring tactical advice, tips and stories aimed at early stage founders.
Connection: Slack channel for the Retail X community.
Resources: Lists of resources for early stage founders.
Founded by Sapna Shah of Red Giraffe Advisors.
About Retail X Series
Retail X Series started in 2017 as a monthly boot camp for early stage, retail-related startups as they launch their businesses. It has since become an ecosystem for retail startups in New York and elsewhere. Think of Retail X as your "Retail 101," relevant for preeseed and seed stage startups in the retail tech, ecommerce, fashion tech and DTC brand verticals. Retail X content is focused on entrepreneurs learning from other founders, retailers and investors.
Is Retail X Series Right for You?
If you're a pre-seed stage founder focused on retail, retail tech, ecommerce, marketplaces, fashion tech or a DTC brand who wants to learn more about customer acquisition, sales pipelines, financial modeling, brand building, fundraising and more, Retail X is the right community for you.
What We Offer
Live Events: Monthly evening sessions featuring panel discussions, fireside chats, networking and more (postponed for now)
Virtual Events: Monthly virtual events via Zoom, featuring fireside chats on topics relevant to preseed founders
Podcast: Deep dive interviews with founders and funders in the space, offering tactical advice. Available on Apple, Google & Spotify
Connection: Slack channel for this community to connect and help each other
Resources: Resource lists from founders and funders and more
Upcoming Virtual Events
Navigating Customer Acquisition Post-iOS 14 Changes
October 28, 2021 at 1pm ET
Join us to hear how one founder dealt with iOS changes in rethinking marketing strategy including:
Diversifying marketing channels
Testing and incorporating new strategies
Focusing on more than just top of funnel
Bring your questions - this will be a very interactive session
Free registration available HERE
B2B Retail Tech Sales
December 2, 2021 at 1pm ET
How to target your early customers
How to sign the critical first pilot customer
How to convert a pilot into a contract
Pricing models for B2B companies
Building and managing the sales pipeline
Growth hacking strategies for retail tech and B2B companies
Free registration available HERE
Live Events Sponsor
A big thank you to Davis Wright Tremaine's Project W for sponsoring the monthly Retail X Series live events in 2019.
Founder of Retail X Series
Sapna Shah is an angel investor, retail expert and three-time entrepreneur. Through Red Giraffe Advisors, she makes investments in startups in the future of the retail and consumer, which includes B2B retail tech, marketplaces, ecommerce, consumer brands and consumer tech. She has a particular focus on startups that have female and/or underrepresented founders, and invests only in US-based companies. Sapna serves on the Board of Directors of the NY Tech Alliance.
Previously, Sapna co-founded Retail Eye Partners, an independent Wall Street equity research firm. Sapna also co-founded a menswear e-commerce retailer, Mind the Chap. Prior to Retail Eye Partners, Sapna held executive strategy roles at Linens 'n Things, Inc. and at Ann Taylor, and spent time at Gap, Inc. Previous to her career in retail, Sapna worked in investment banking at Punk, Ziegel & Knoell and in credit at Morgan Stanley.
Sapna holds a B.S. in Economics from the Wharton School as well as a B.A. in East Asian Studies from the College of Arts & Sciences at the University of Pennsylvania. She received her M.B.A. from Columbia Business School.
Want to know more about Sapna? Check out the Red Giraffe Advisors site HERE.